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The Decline of Brand Loyalty in the Automotive Industry

Learn what's causing an overall decline in customer loyalty for the automotive industry, and get insights on how to provide a better customer experience.
Jul 21, 2023
 in 
Blog

Proving the Value of CX Initiatives through Attribution Modeling

The prioritization of efforts towards creating impactful experiences is accomplished by analyzing which touchpoints drive the most emotion. Therefore, attribution modeling is an essential tool for organizations seeking to optimize their CX strategy.
May 8, 2023
 in 
Blog

Unlocking the Secret to Business Growth Through Customer Experience

Delivering an exceptional customer experience (CX) is essential for any business looking to achieve sustainable growth. Learn more about the benefits of CX and how you can improve your touchpoints.
Feb 6, 2023
 in 
Blog

Marketing Survey Results

Results and key findings from Apex's Recent Marketing Survey
Jan 30, 2023
 in 
Blog

The Science Behind Apex Scoring System: Our Methodology

Jan 20, 2022
 in 
Blog

Apex Scoring System vs. NPS

Jan 17, 2022
 in 
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Featured Posts
Thought Leadership
It’s Time For Your Brand to Get Emotional: The Four Truths of Emotion Science that All CX Pros Need to Know.
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The 7 Deadly Sins of NPS
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Unlocking the Secret to Business Growth Through Customer Experience
Thought Leadership
The Ideal CX: What It is and How to Achieve It
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Marketing Survey Results
Thought Leadership
NET LOSS: Why Banks are Losing Customers
Webinars
Webinar: Bringing a CX Mindset to your B2B Business
Blog
The Science Behind Apex Scoring System: Our Methodology
Blog
Apex Scoring System vs. NPS
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How Emotionally Intelligent People Run Meetings
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Apex Scoring System: The Basics
Why Your Brand Needs to be Dependable
3 Ways To Be a More Responsive Brand
How to Earn the Respect of Your Customers in Three Steps
Brand Honesty: Why It’s Always The Best Policy
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How Your Brand Can Be Distinct in a Saturated Market
Understand, score, and track the strength of your audience relationships.

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